Rentokil Initial’s approach to charitable and community support is in line with our social purpose to protect people and enhance lives. We also aim to make a meaningful contribution to the local economy and to support communities where we operate. Our Community Involvement Policy sets out our principles for positive engagement.
Rentokil Initial Cares is our charity and community programme which supports colleagues’ own efforts locally, alongside national and global initiatives. This innovative programme was launched in 2019 and uses the Company’s unclaimed shares and dividends to support our partner charities, rather than staying on the balance sheet.
This area of responsible business is important to our stakeholders, including our colleagues, as identified in our 2019 materiality review.
Rentokil Initial Cares
Global community and partnership, providing long-term support for specific charities including Better Futures, Malaria No More UK and Cool Earth as well as a number of individual projects
Local community support and investment at a country or region level (mostly small amounts but more significant amounts are likely to combine financial and business support with volunteering and value in kind donations)
Response to national disasters, supporting affected communities where colleagues live
Launched in 2019, the Rentokil Initial Cares charitable programme uses the value of any unclaimed shares and dividends to support our partner charities.Read more
Launched in 2019, the Rentokil Initial Cares charitable programme uses the value of any unclaimed shares and dividends to support our partner charities.
Whilst the vast majority of dividends have been claimed by our shareholders, a small percentage of dividends remain unclaimed and a small number of shareholders untraceable. In line with UK company law these dormant funds can be returned to us after 12 years, but we have chosen to donate them instead, supporting our colleagues’ own charitable efforts around the globe and good causes in line with our purpose to Protect People and Enhance Lives.
Rentokil Initial Cares (RIC) operates under a governance charter, approved by the Board.
- Andy Ransom, CEO of Rentokil Initial, chairs the RIC committee, which meets twice a year and coordinates all funding – from matched giving to large-scale disaster relief
- The committee also includes a RIC Ambassador from each of our six regional businesses
- In 2019, the RIC fund was £250,000 and we supported a range of initiatives including our three global causes: Better Futures, Malaria No More UK and Cool Earth as well as a range of local charities. This approach aligns with our commitment to Goal “17 Partnerships for the goals” looking to work in collaboration with others to support achieving the UN Goals
This approach aligns with our commitment to Goal 17 “Partnerships for the goals” looking to work in collaboration with others to support achieving the UN Goals.
Global Community Support
Rentokil Initial Cares supports charities and good causes which have significant impact in many parts of the world from protecting families from the threat of malaria in Africa, reducing deforestation in the Pacific and providing community health and hygiene education in Asia.Read more
Global Community Support
Rentokil Initial Cares supports charities and good causes which have significant impact in many parts of the world from protecting families from the threat of malaria in Africa, reducing deforestation in the Pacific and providing community health and hygiene education in Asia.
Better Futures: Creating an Impact in Asia
Rentokil Initial’s Better Futures community health initiative was first launched in 2013 and continues to develop projects to deliver basic health and safety education across Asia, including India, Malaysia and Indonesia.
Since its launch, more than 27,000 people have participated in these education events supported by volunteer colleagues from local branches.
|2015 to 2019 TOTAL|
|# Children taught||15,456|
|# Adults taught||12,283|
|# Events/modules taught||441|
|# Teachers trained||442|
|# Volunteers supporting events||1,002|
Olcott School in Chennai: The Better Futures team ran an event on road safety in the classroom, followed up by practical instruction outside. As most children travel to school on their own, the teachers really valued its importance.
Examples of Support
- An outreach event to the Banjara community in Mumbai included 28 children and 6 adults. The majority of children don’t attend school because they travel from place to place with their parents who are trying to earn a living. Residing on the pavements in poor conditions, means their lack of hygiene makes them particularly vulnerable to illness. Therefore, delivery of our hand hygiene and personal hygiene modules helps to reduce health risks to them as well as the spread of disease.
- In Malaysia, there are a number of endemic diseases such as Dengue fever that can be spread due to insufficient personal hygiene. In 2019, the business continued its successful ‘Adopt-a-School’ campaign which equips one school in each state with washroom hygiene facilities, conducts talks with students about proper hand washing techniques, builds feminine hygiene awareness for female students, and Dengue awareness talks that highlight the danger of Aedes mosquitoes and how to minimise exposure.
- In the Philippines, as part of our community education programme, we ‘Adopt-a-School’ locally and work with them to raise awareness about the importance of good hygiene practices and sanitation. The programme has successfully educated students from grades 7 to 12 and includes talks with girls about menstrual hygiene by Rentokil Initial’s expert microbiologist.
For the past nine years, Rentokil Initial has supported Malaria No More UK (MNM), raising £236,737 (2019: £36,191) to date to help the charity in its mission to fight the deadly global disease, Malaria.
Malaria No More UK estimates that malaria prevention is one of the best buys in public health, returning £36 to society for every £1 invested.
Colleagues support Malaria No More through a range of initiatives and develop many ideas to raise funds including bike rides, marathon runs, mountain climbs, bungee jumps, race nights and cake-bakes.
Colleagues supported Malaria no More by signing the first ever voice petition fronted by David Beckham, with the aim of ensuring that commitments made to fund the eradication of Malaria around the world are kept. Colleagues from Australia, Germany, India, Ireland, Saudi Arabia, Spain, Sweden, Trinidad and Tobago, the UK, the USA and Vietnam all added their voice to thousands of others to demand that leaders listened and took action to end this completely preventable and treatable disease.
See the voice petition here.
In October 2019, world leaders committed $14 billion to the global fund to fight aids, TB and Malaria.
See the funding announcement here.
On World Malaria Day a colleague event called ‘Mocktails for Malaria No More’ was hosted simultaneously in our Camberley and Gatwick offices. Special alcohol-free ‘mocktails’ were created for the occasion: Mosquito Mojitos, Coco-roach Colada and Bed bug between the sheets. With raffles and donations included, these two events raised £728.58 for Malaria No More UK which was doubled by Rentokil Initial Cares matched funding.
Colleagues from South Africa, Kenya, Australia, Sweden, Vietnam and dozens of branches all across India support their UK colleagues by wearing yellow and sharing pictures on G+, the company’s internal social media channel.
Since 2018, Rentokil initial has been in partnership with Cool Earth, the climate change charity which works alongside rainforest communities to halt deforestation. It sets up community-led partnerships, which aim to help villages in the frontline of rainforest destruction to build sustainable livelihoods, so that local people benefit more from keeping the forest standing than clearing it.Read more
Local Community Support
Rentokil Initial Cares (RIC) supports local communities in all regions. Each region has an ambassador who coordinates the fund to match colleagues’ efforts locally and to commit financial support to those local charities which protect people and enhance lives in line with the company’s social purpose.
Community activity is coordinated, monitored and reported (with an approval process for additional funds) through the RIC committee, has clear rules and policies, and results are communicated across the company.Read more
Rentokil Initial Cares (RIC) supports local communities in all regions. Each region has an ambassador who coordinates the fund to match colleagues’ efforts locally and to commit financial support to those local charities which protect people and enhance lives in line with the Company’s purpose.
Community activity is coordinated, monitored and reported (with an approval process for additional funds) through the RIC committee, has clear rules and policies, and results are communicated across the company.
Local charities supported in 2019 reflect the passion of colleagues to support these great causes including, PAPYRUS, Centre point, L6 Community Association, Families affected by Cerebral Palsy (Australia), Alzeimer’s Scotland, KWF Kankerbestrijding (Netherlands), Macmillan Coffee Morning, Whizz Kids, Orchid Cancer Appeal, MIND, Dreams Come True, Trust Aid, Alzheimer’s Society, Cancer Research UK, Home Farm Trust, Hotspurs USA, Parkinson’s UK, Contact, National Autistic Society, Breast Cancer Now, Tommy’s, Save the Children.
Total Charitable cash donations:
2019 – £206,000
2018 – £202,000
2017 – £213,000
2016 – £171,000
2015 – £128,000
2014 – £70,000
Excludes the provision of value in kind and colleague generated donations and efforts.
Nelson Mandela Day
In July every year, colleagues across South Africa donate 67 minutes of their time – one minute for every year of Mandela’s public service – to go out into their local communities and make a difference. This year, across South Africa, colleagues gave their time by supporting causes that helped people in need:
- In Johannesburg: Our Pest Control team carried out free pest control treatments at De Wetshof Retirement village as part of a campaign with one our customers and the City of Johannesburg, to improve the environment of the village for its elderly residents.
- In Cape Town: Our Accounts Receivables team collected sanitary towels to be delivered to schools in the area, building on their support last year to the national initiative to end period poverty across the country.
- In Port Elizabeth: Colleagues visited Sinako We Can, a learning centre for youths and adults with special needs; donating clothes, toilet paper and soap.
- In Kempton Park: Colleagues visited Casa Caritas, a centre for disabled children, where they installed new soap dispensers in bathroom and kitchens. They also deep cleaned the bathrooms and donated cleaning products and other necessities.
Global Handwashing Day
Global Hand Washing Day is an event in October every year to raise awareness of the importance of good hand hygiene. The simple act of washing hands with soap and water can reduce the risk of getting a stomach bug by as much as 47% and is the most effective and affordable way to prevent the spread of diseases. Rentokil Initial colleagues participated in events in branches, schools and local communities.
- In India, the Better Futures team held a series of feminine hygiene awareness events to educate young women on the hygienic disposal of sanitary waste and to raise awareness about the harmful environmental consequences of improper waste disposal. The talks were attended by 700 students, with the presentation also given to 740 of our customers’ employees who work in the technology and food manufacturing industries. In South Africa, colleagues around the country visited schools, while the team in Cape Town visited their biggest Ambius customer to swab hands and mobile phones. As a result, hand sanitisers were put on contract for the whole building.
Supporting the Daintree Rainforest
In Australia, Ambius has been a proud sponsor of Rainforest Rescue’s Daintree Buy Back and Protect Forever Project since 2006. In 2019, Ambius became a Silver Sponsor and pledged to donate $12,000 to continue the work that benefits both Australia and the world. Colleagues also helped to plant 1,200 trees to regenerate damaged parts of the rainforest.
CSR Malaysia Award
Rentokil Initial Malaysia was presented with the Top Company award in the Pest Control & Hygiene Services category at the CSR Malaysia Awards in 2019. The company was recognised for its activities in the Gotong-Royong local communities and as well as it’s Adopt-A-School programme which has carried hygiene education programmes to more than 20,000 students to date.
In November 2019, we added our support to a global anti-bullying video developed by US and UK anti-bullying charities and supported by numerous well-known celebrities. Data suggests that approximately 49% of school children are bullied at some point in their school years and it can have long-term effects on an individual’s wellbeing. The video highlights the issue and at the end of 2019, the video had been watched almost 3 million times.
In our Australian business, 100 teams registered to take part in Steptember, with each colleague pledging to take 10,000 steps every day for 28 days to raise awareness and funds for the Cerebral Palsy Alliance. Leading with humorous names such as the Anti-inflammatories, Sydney’s Scrambled Legs and The Muffin Tops, steps were counted during several fundraising events, including barbecues and raffles, increasing the donation pot. By the end of the month they had collectively taken 67,343,975 steps and raised AUS $30,227.07.
Ciudad del Niño
In Chile, our colleagues partnered for the second year with the Ciudad del Niño Foundation to host a day of fun for 184 vulnerable children and teenagers from the local community.
Ronald McDonald House
Colleagues in Australia have been long-time supporters of Ronald McDonald House, a programme which provides support to seriously ill children and their families with accommodation only steps away from the hospital. As Silver Sponsors, our colleagues provide the charity with free pest control hygiene and plant services and they participate in many events across the year to raise additional funds for the charity.
Ben Comer, Local Service Manager, Sydney Branch, takes a break with Ronald.
Singapore Corporate Responsibility Event
Colleagues partnered with Foodbank Singapore to sponsor and distribute essential foods to less fortunate in Toa Payoh area. Local fundraising and donations augmented food supplies. On the day, colleagues and their families worked together to pack and distribute 140 food bundles to underprivileged communities in the city.
Dragon Boat Festival
Colleagues in Hong Kong spent time with residents at the Wan Hon Integrated Home Care Service and donated rice dumping to them on this special day. Not forgetting the younger generation, colleagues also organised a pizza making party for 25 underprivileged children from the Kwun Tong Happy Teens Club.
Dengue Awareness Education
In Vietnam 22 Rentokil Initial colleagues representing all parts of the business visited a primary school to help deliver hygiene and awareness training, particularly hand hygiene, and to show pupils and teachers how to minimise the risk pf contracting diseases like Dengue, which are spread by mosquitoes.
Supporting Communities at a Time of National Crisis
Over the last ten years, the company has supported many local communities at times of crisis including the earthquakes in New Zealand and Indonesia; flooding in northern Thailand and the devastation caused in Kerala, India, from monsoon flooding; the widespread devastation across Fiji from Cyclone Winston; and the more recent hurricanes in the USA and Caribbean.
The first donation by Rentokil Initial Cares was to support the local communities and colleagues in Kerala, India, to help them rebuild their lives and homes after the flooding in 2018 and one of the latest donations was to support those affected by the recent bush fires in Australia.
Australian bush fires
The world looked on, horrified, as Australia battled with monster bushfires and extreme weather conditions. The fires created unprecedented damage, destroying more than 14 million acres of land and killing more than 20 people and an estimated 1 billion animals.
Rentokil Initial was extremely proud of the number of colleagues who volunteered to help the community. We pledged to support those that volunteered, through the payment of unlimited Special Leave, when they were called upon to assist during an emergency or natural disaster.
Many colleagues bravely volunteered with the Rural Fire Services throughout the bushfire season. Others worked tirelessly with charities to assist those who lost their homes and livelihoods or to help with rescuing and rehabilitating thousands of displaced animals.Read more
Rentokil Initial set up a donations portal through the Australian Red Cross. Many regional teams set up fundraising events such as Australia Day BBQs, Snack Shop and Bake sales and a Pie and Lamington Day. The money raised through localised fundraising efforts was pooled together and through Rentokil Initial Cares (RIC), our Group initiative to support charities globally in line with our purpose to protect people and enhance lives, the company matched all donations up to $20,000.
Many of our colleagues were out fighting the fires and Rentokil Initial supported them though the payment of unlimited Special Leave to carry out these special services during emergencies or natural disasters. Here are some of their stories:
Tom Corbett is a Pest Control Service Technician based in Newcastle and was our first colleague to volunteer when the fires began. Tom has served as a member of the Rural Fire Service for the past 17 years. His first callout was in August 2019 in Killingworth at Lake Macquarie that destroyed over 50 hectares. Tom also spent a significant amount of time across the Christmas break at the Gospers Mountain fire.
Throughout the bushfire crisis, Tom had the responsibility of managing up to six crews and arranging logistics and supplies for the station and his station sent teams to Tamworth, Armidale, Glen Innes, Grafton, Casino, Kempsey, Wauchope, Forster, Taree and Bulga.
Kelly Vinken is an Initial Hygiene Service Technician in our Canberra business. Kelly always wanted to be a part of the Rural Fire Service (RFS), so when she moved to a rural location in New South Wales, she signed up. Kelly was deployed on Christmas Eve and stayed out with the Marulan fire brigade and worked under their supervision until January 2020.
Kelly was out at the Green Wattle Creek and Morton fires, working as part of a group of two or five firefighters. Her assignment was to clear paddocks to form a fire break at a home that was about 1km away from where the fire was heading. Kelly was amazed at how much work firefighters do to prevent the spread of fire – work that is just as exhausting as being in the thick of trying to put out a fire. She was also very humbled by the amount of donations, goods, food and other items donated by the local community.
Brett Mattner, Sales Manager from Adelaide, joined Greenock County Fire Service when he moved to the Barossa Valley in 2011. He lives in of a high-risk area and he wanted to contribute to the local community. In addition to fire-fighting, Brett is also trained in Frontline Leadership, Structural Breathing Apparatus, Wildfire Suppression, and Incident Management. He is now in the position of 1st Lieutenant and group training officer. His team of 17 active members trains weekly to ensure they are always 100% on their game. Since joining the fire service, Brett and his fellow firefighters have responded to nearly 500 fires and road crash rescue incidents.
Melbourne-based Pest Control Service Technician, Martin Burt and his wife, Bronwin, have both been volunteers for many years now. They have a deep appreciation for the natural environment and see it as their duty to be involved and contribute to protecting people and managing the challenges the bushfires bring each year. Over Christmas, Martin stepped up to work in the Gippsland areas that were completely devastated by the fires.
Sue Massotti, Operations Manager, Initial Hygiene & Ambius, Adelaide, is a volunteer with Fauna Rescue. Sue and her husband Chris are doing what they can to help the animals injured or displaced due to the bushfires. South Australia has lost about 8,000 fruit bats due to the Adelaide heat waves – almost an entire generation of flying foxes has been wiped out. This species is listed as vulnerable and could soon be on the endangered list.
Around 400 fruit bat pups survived (and were collected from the ground under the trees in the botanical gardens by volunteers); so Sue and her husband have been growing, purchasing and preparing fruit to feed the surviving young who are now being looked after.
Volunteers are also building aviaries and preparing for the long-term care of the bats as they cannot be released until their habitats have been restored.
Our Responsible Business
Find out more about our seven environmental work streams, our 2019 performance and ambitions.Read more
Find out more about our workplace and diversity programmes, our 2019 performance and future ambitions.Read more